In 2016 as part of our reVision program the church decided we needed a brand that was recognizable to our church outside of the United Church of Christ logo.
We began by discussing the name of the church which we decided was still appropriate. This led us to trying to determine how that name fit within a logo and what kind of logo would represent us.
Glade Church sits on Glade Road but we decided that Glade meant more to us than simply the location of the church building.
A glade is a peaceful place, defined as an open space in a forest. As an open and affirming church that welcomes everyone we are an open space in which all are welcome to experience their faith.
We chose a tree based on this same idea. The three lines represent our foundation which is represented by the three words below our church name -- faith, diversity, and justice. They also represent the trinity. The middle line is a representation of a stream, water, and baptism.
The three primary colors we chose were green, brown, and blue.
Green is the color of nature and health. It represents growth, nature, money, fertility and safety. The color green is a relaxing color that is pleasing to the eye and is said to have healing powers.
Brown is serious and very down to earth, with properties like stability, structure and support. The brown color stands for protection and supporting the family with great sense of duty and responsibility.
Blue is a cool and calming color that shows creativity and intelligence. It is a color that symbolizes loyalty, strength, wisdom and trust. Blue color meaning is also known to have a calming effect on the psyche.
A member of the church, Casey Herman, designed the logo using the group's input as a guide. He chose the font of Harbor Type - Garibaldi Medium.
Below are the exact colors we use on the website which were pulled from the logo.